Bag Raiders are iconic Aussie dance legends and were launching a new studio album entitled 'Horizons' and needed merch to accompany its release. We were approached by their booking Agency, UNDR CNTRL, who are good mates of No Standing.
Increase in Exposure
Increase in Album Sales
What We DID
Created Design Pitch
The turnaround was quick, so we needed to be smart with what we could do and how we should approach it. The guys had quirky artwork that they were using for the album; lots of fun motifs and bright colours and they were eager to incorporate this to the merch.
This is where the option of using blank No Standing product that we already have in stock really became useful - we can print/embroider/re-label the blanks - and save loads of time doing this - so we can achieve the deadlines for these last minute jobs.
We never like to offer the 'standard' merch run - we really want to offer something new. So, we pulled pieces and colours out of their album art and re-purposed them across tees, totes and hats.
Above all, the merch really needed to reflect that fun,party vibe.